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New cut price for Tesla.

Tesla
Tesla has cut the prices of its most expens­ive mod­els in the US for a second time this year, fur­ther unrav­el­ling steep price increases that had con­trib­uted to a sharp fall in demand in 2022.

The start­ing price of the Model S has been reduced 5 per cent to $89,990, while the low­est-priced Model X has come down 9 per cent to $99,990, accord­ing to the com­pany’s web­site.

The start­ing price of its Model X jumped from about $99,000 to more than $120,000 last year, help­ing to sup­port Tesla’s industry-lead­ing profit mar­gins but con­trib­ut­ing to dis­ap­point­ing new vehicle deliv­er­ies in the final months of 2022.

Chief exec­ut­ive Elon Musk said last week that a round of price cuts in Janu­ary across all mar­kets and most of Tesla’s mod­els had an imme­di­ate impact in stok­ing higher sales. Speak­ing at Tesla’s first investor day, Musk claimed the demand for Tesla’s vehicles was «infin­ite» and the only thing hold­ing buy­ers back was afford­ab­il­ity, though he did not address the impact of price increases on damp­ing sales.

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  1. Fabian7 March 2023 at 15:49

    I think we saw this coming, no? I was thinking they would do this again but not this soon to be honest. I was thinking maybe April or May would come with another discount.

    ReplyDelete
    Replies
    1. Alex7 March 2023 at 16:02

      They've increased prices way too much when there was great demand for Tesla and now, of course they can offer discounts. I am going to wait even more because they will bring the prices down even further.

      Delete

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